RampUp 2019 had become the premier conference for leaders in martech for the seventh time. Over the course of two days, 950 companies and 500 marketing and data providers discussed the debated trends in the industry. This year summit was focused on:
- What kinds of data should marketers be incorporating into their tool kits?
- Why is it important that marketing data be accessible across all applications and platforms?
- How do attendees take complex customer data and utilize it to create relevant and singular consumer experiences?
LiveRamp provides the identity platform leveraged by brands and their partners to deliver innovative products and exceptional experiences. LiveRamp IdentityLink connects people, data, and devices across the digital and physical world, powering the people-based marketing revolution and allowing consumers to safely connect with the brands and products they love.
Chief Brand & Innovation Marketing Officer at Visa
Chris Curtin is the Chief Brand & Innovation Marketing Officer at Visa, where he is responsible for shaping VISA’s marketing strategy to drive the commercialization of digital payment products and platforms with issuers, merchants, global mobile network operators, and new channels.
Chris is a member of the DMG World Media Board of Governors, the Market Advisory Board for Bloomberg Businessweek, and the board of directors for the Association of National Advertisers and Georgetown Technology Alliance. He is also co-chair of the Digital Collective, which provides a peer forum for heads of digital marketing.
High-performing marketing, strategy + product executive with a passion for tackling the most complex challenges in technology + enterprise software.
I get out of bed in the morning because I love solving hard problems. I stay late because of the customers I have the opportunity to serve and the team I'm lucky enough to lead as we solve those problems together - as we aspire to change a mind, grow a business & build a legacy worth leaving behind.
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