Talk Videos from ContentTECH Summit

April 8 - 10, 2019. California, USA
Watch
Add to favorites
16Speakers
16Talks
500Attendees
3Hours of content
This page was created based on publicly available data without event host participation.
If you represent Informa PLC. - please contact us

About the Event

ContentTECH Summit is the one content, technology and strategy event where you can learn how to effectively use new technologies and innovative processes to fundamentally help your strategic efforts to create, manage, deliver and scale your enterprise content and provide customers with better digital experiences.

Share

Featured Speakers

Ardath Albee

B2B Marketing Strategist | Speaker | Author of 2 Books | Helps Turn Prospects Into Buyers and Convince Customers to Stay at Marketing Interactions
I'm CEO & B2B marketing strategist for my consulting firm Marketing Interactions, Inc.. I've spent over 30 years in business management and marketing operations and use every bit of it to help my clients create persona-driven digital content marketing strategy with compelling content platforms that contribute to downstream revenues. It doesn't hurt that I'm a die-hard writer & storyteller.

The way customers buy has been irrevocably changed by the power they've won back through technology. By recognizing how buyers’ needs are evolving, I help companies to get closer to their customers by escalating their ability to communicate their distinct value with content marketing, nurturing, and sales enablement initiatives that address the continuum experience.

Marketing needs to be implemented as a strategy that works in concert with business objectives. I teach companies how to use marketing automation and content marketing approaches to full potential to transform the marketing and selling of complex solutions by keeping the customer front and center.

My focus is on connecting the process and the people, but it's also on the creation of buyer-centric content and integrating channels to optimal advantage. With those fundamentals in place the opportunities for marketing and sales to drive business growth are phenomenal.

Among my clients are Cisco, Adobe, Autodesk, BMC Software, Dell Secureworks, Core Media, Radius, Accuity Brands, SYKES, SEEBURGER, Deluxe, Transunion.

Joe Lazauskas

Head of Marketing at Contently
Marketing and technology journalist. Content marketing and native advertising expert. Regular speaker at Content Marketing World, Web Summit, Collision, and other major industry conferences. See below for more!

Val Swisher

Founder & CEO at Content Rules
Many companies have too much content and they don't know how to manage it. Others have too much of the wrong content, but not enough of the right content. Almost all companies spend more on translation than they should and end up with mediocre quality. And everyone complains about how long it takes to produce content and get it to market.

If you need the right content, delivered to the right people, on the right device, in the right language, then you need to call me.
See all speakers
Watch

Featured Sessions

Allen Martinez
Translating Data into Performance for Brands at Noble Digital
Available
In cart
Free
Free
Free
Free
Free
Free
Amanda Todorovich
Content & Digital Marketing Leader at Cleveland Clinic
Available
In cart
Free
Free
Free
Free
Free
Free
Jenny Magic
Content Marketing Strategist, Speaker & Mentor at Convince & Convert
Available
In cart
Free
Free
Free
Free
Free
Free
see all (16)

Get access to videos

Access to all the recordings of the event
Get access to all videos “ContentTECH Summit”
Available
In cart
Free
Free
Free
Free
Free
Free
Ticket
Share

Similar conferences

Confluence 2018

September 20 - 21, 2018
Location Oklahoma City
Talks 17
Views 765
analytics, branding, content marketing, digital marketing, digital retailing, marketing, online conversations, seo, social media

Product, Growth, & Innovation Summit 2020

August 12 - 13, 2020
Location Online
Talks 26
Views 300
ai, b2b, b2c, ecommerce, enterprise tech, financial services, gaming, growth, healthcare, innovation, iot, marketing, marketplace, media, mobile apps, product, telehealth

CommerceNext Virtual Summit 2020

July 28 - 29, 2020
Location Online
Talks 17
Views 1.81 K
brand, cb2, commercenext, covid-19, digital, e-commerce, growth, marketing, merchandising
more

Event Organizer

logo
Host committee: Content Marketing Institute, cmi_info@ubm.com,

Conference Cast

With ConferenceCast.tv, you get access to our library of the world's best conference talks.

Conference Cast
558 conferences
22053 speakers
8194 hours of content