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Change the way you work with Analytics

Steve Ganem
Product Manager at Google
+ 2 speakers
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2018 Google I/O
May 9, 2018, Mountain View, USA
2018 Google I/O
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Change the way you work with Analytics
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About speakers

Steve Ganem
Product Manager at Google
Russ Ketchum
Product Manager at Google
Mai Lowe
Product Manager at Google

Steve is a product manager of Google Analytics for Firebase, overseeing developer features and integrations with other Google and Firebase features. Prior to joining Google, Steve spent 19 years in the video game industry, starting with Electronic Arts and Activision, where he was the lead tools and online engineer for Tony Hawk's Pro Skater. He went on to found SuperVillain Studios - an independent game studio in Southern California - where he served as CTO and CEO for 11 years.

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Russ Ketchum is a group product manager and the Co-Product Lead for Google Analytics including Google Analytics for Firebase. He’s also the product lead for Google Tag Manager. Russ has been at Google for over nine years where he’s worked as a product manager across a variety of ads and measurement-related products. Russ comes from an entrepreneurial background and has led multiple product and engineering teams across numerous startups.

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Mai is a product manager focusing on app analytics. She has worked on features ranging from install attribution to remarketing, to integrating our app analytics solution with other products at Google. Prior to her current work, she was immersed in business analytics, having driven growth strategy at places like Teach For America. Mai earned her BA from Cornell University and an MPP with an emphasis in Statistics and Quantitative Analysis from UCLA.

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About the talk

See how new updates to Google Analytics for Firebase will give you more flexibility and control when it comes to understanding and optimizing your app business. You’ll be able to dive deeper into reporting, discover actionable insights, and take action, faster.

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