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AppDirect Director of Product Management Colin Chong at AppDirect's Engage 2019

Colin Chong
Director of Product Management, eCommerce and Devices at AppDirect
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Engage 2019: AppDirect's Digital Economy Summit
September 18, 2019, Montréal, Canada
Engage 2019: AppDirect's Digital Economy Summit
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AppDirect Director of Product Management Colin Chong at AppDirect's Engage 2019
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About the talk

Engage kicks off with AppDirect executives presenting the latest product and company announcements.

Learn more about how AppDirect can help your business succeed in the digital economy at www.appdirect.com

#Cloud #Innovation #DigitalTransformation #Platform #DigitalEconomy #AppDirect #ADEngage

About speaker

Colin Chong
Director of Product Management, eCommerce and Devices at AppDirect

I am passionate about creating innovative solutions for real problems. Experience in product management, gathering market requirements, implementing marketing and communications strategies, industry research and analysis, new product development, and brick and mortar retailing. You can read some of my industry thoughts on blogs like Wired, Techvibes, The HTML500, Appmarket.tv, and IoTevolutionworld.

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Thank you. Jennifer Controlling Supply chains. What does it look like if you're going to enjoy the digital Revolution? You might already over see something like this. A linear process that goes from taking raw materials from suppliers to creating a product to go into retail and distribution for getting a customers. But this isn't the competitive supply chain of the future. Each one of these functions will get smarter and they will adapt to those. First principles, we mentioned, will become platforms to decentralize the sun directly, the create value

hubs, the drawing customers further. But after that, we've been spending over a decade Building Technology and tools to help you prepare for this digital Revolution and we're doubling down. Really create complete solutions for multi-dimensional Commerce. No matter the kind of product be at service software or hard good. No key component of control is a robust system of record. And for that, we're introducing the purchase history. the purchase history is that source

of Truth for transactions and statuses So no matter the Fulfillment type, it's not single place where anyone being a customer or customer service can find out what was bought by whom through a channel and where it is in that process of fulfillment. This means that anyone has access to the most pertinent information about their ecosystem at any time. Across the ecosystem. Different parties will demand different views into billing. With our new invoice Builder, you'll be able to easily customize the look and

feel and content for invoices. This means that the pricing the products in The Branding will be just the way that you intended it. And this isn't just for you, this capability is for your partners as well. So any of the relationships in the transactions for them are clearly and accurately represented. Physical products. We've been working with many of you to better understand how appdirect can be incorporated into your existing Supply chains so that your evolution is seamless. The first Improvement we made here. Is an

entirely new suction for Marketplace, managers to configure shipping this include setting, key variables, like origin, Warehouse, locations, and business rules for when shipping actually take place. The second is owns zones, allows you to Define geographical territories down to the state, or Province level so that you can only ship where you want to support. Suppose you are a regional service provider here in Quebec. Now you can restrict business to just customer here at home Zones also carries their own

shipping processes, so you can support multiple carriers and shipping methods across the globe. We are thrilled to be helping you cultivate strong Supply chains. So that multi-dimensional Commerce is your evolutionary Advantage but there's a lot of ground to cover Is Nicholas mentioned prior. Decentralization is crucial and that applies to our platform as well. We need to have strong extensibility and great Partnerships to ensure you get best-of-breed capabilities, to give you a little more insight into that. I'd like to

invite up today, Ramon Young.

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