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The CBD Industry: Are You Prepared to Pivot?

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AC Braddock
CEO at Eden Labs
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 CBD Expo Tour NORTHWEST 2019
June 28 2019, Seattle, USA
CBD Expo Tour NORTHWEST 2019
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The CBD Industry: Are You Prepared to Pivot?
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About speaker

AC Braddock
CEO at Eden Labs

AC Braddock is the CEO of an internationally known and respected 25 year old technology company that specializes in research and development of products in bio fuels, flavorings, environmental remediation, functional foods, natural products, supplements, nutraceuticals, distilling, etc. While Eden Labs serves many industries, in 2009 Ms Braddock envisioned that the purity of Supercritical co2 derived products would be a necessity for the legalization of medical applications for cannabis. This vision and years of educating and leadership in creating a sustainable and standardized market, laid the foundation for an industry that is growing at an exponential rate and cemented Eden’s reputation as the pioneer of extraction for healthy cannabis concentrates.Ms Braddock is career entrepreneur who has a keen eye for new trends, product placement, business strategy and creating a strong corporate culture and infrastructure for effective growth. In 2010, Ms. Braddock became CEO of Eden and guided the company through 100% year over year growth for 5 years, placing hundreds of systems in businesses and universities around the world.Eden Labs has been listed as one of the top 10 fastest growing women led companies in Seattle, Washington. Her tireless dedication to her company and those it serves has garnered her a reputation as a thought leader in modern business practice, a unifier across industries, and an inspirational speaker in this emerging industry.

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About the talk

00:13 Introduction

01:24 Extraction technology. Cannabis industry’s future growth

04:05 Why extractions are done?

06:09 Cannabis is being redefined molecularly

10:08 Hemp vs marijuana

11:08 Processing solutions

12:36 The body’s endocannabinoid system

13:46 Looking at the chemotypes

14:38 Cannabis research

15:52 The dosage argument

17:11 Genetics. Grow for the product

18:03 CBD isolate and distillate

19:07 2 primary ways of production

20:34 Industrial-scale extraction

24:51 The largest market: women and people over 50

25:53 Modern science. Preventative medicine

29:00 Prepare for the pivot

30:03 Q&A

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