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Compliant Marketing Panel (WWC Conference 2020)
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About speakers

Katie Pringle
Co-Founder at Marigold Marketing & PR
Sarah Clowater
Events & Marketing at Sundial Cannabis
Loretta Eldridge
Marketing & Communications Leader at EQUA Specialty Risk Partners Corporation
Adam Szpakowski
Associate Publisher at Annex Business Media
Jennifer Mason
Entrepreneur, Business Strategist & Marketing Expert at JLM Strategic Marketing

Katie is the co-founder of Marigold PR and the CEO of Canndora. Katie has spent the last 16 years working on brands that target women including working with Oprah, national charities and cannabis brands. Katie has a passion for the positive impact cannabis has made for women’s health.

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Sarah currently works as the Events Coordinator with Sundial Cannabis, she has a passion for people and enjoys connecting attendees through authentic and multi-sensory experiences.

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Loretta is the Marketing Leader at EQUA Specialty Risk Partners Corporation. The former Director of Marketing at Ample Organics, Loretta bring extensive marketing experience from a decade-long career in book publishing. She specializes in storytelling, brand building, and results-driven marketing campaigns.

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Adam Szpakowski is the Associate Publisher of Grow Opportunity. Owned by Annex Business Media, Canada’s largest B2B media company, Grow Opportunity provides practical and relevant content to help Canadian Licenced Producers manage their business and grow better.

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In 2019, Jennifer developed and hosted two inaugural events in the cannabis space; the first annual New Heights Cannabis Marketing Summit and Tourism Summit in Toronto and Collingwood respectively. Jennifer has worked with many major brands and launched campaigns seen by millions of people over her 20 year+ career, including Coca-Cola, Coors Light, Ontario Tourism, CIBC, Subway, and Nestlé.

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About the talk

Topic: Health

We’ll hear from industry experts about marketing to womxn insights and how they apply to the cannabis landscape. Plus, branding beyond gender.

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August 18 - 20, 2020
Online
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bud, compliance, covid-19, hospital pharmacies, pharmaceutical compounding, preparation, science, stability testing

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