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Hemp 4.0

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Jokūbas Žiburkus
CEO and Co-Founder at Adendox
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CBD Expo SOUTH 2020
December 11, 2020, Houston, USA
CBD Expo SOUTH 2020
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About speaker

Jokūbas Žiburkus
CEO and Co-Founder at Adendox

Dr. Jokūbas Žiburkus is an accomplished scientist, innovator, speaker, and entrepreneur. His expertise is in neurological disorders, the endocannabinoid system, and cannabinoids. He is a neuroscientist and researcher with over 25 peer-reviewed publications and book chapters, and numerous popular literature publications. Žiburkus is a recipient of the Global Lithuanian Leader Award for intellectual capital dissemination and the University of Houston’s Teaching Excellence Award. He is a recognized public speaker with a widely watched Tedx Talk entitled, “There is something you should know about epilepsy and cannabis.” Žiburkus has a proven track record of international leadership and strategic planning and served on several prestigious Scientific and Medical Advisory boards.Dr. Žiburkus completed his PhD in Louisiana State University Health Sciences Center and completed his postdoctoral fellowships at the Johns Hopkins University, George Mason University, and Pennsylvania State University.

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About the talk

Hemp 4.0 is an informative and inspiring presentation that will walk you through hemp, hemp product, and the endocannabinoid system Renaissance.

HEMP 1.0 – 1990-2013

Hemp 1.0 or the re-introduction of the hemp crop into the food consumer markets began in 1990 in Canada. This way in the 1990’s mainstream grocery stores started carrying hemp seed oil and hemp seed protein powder This first step in re-legalization of hemp in the 1990’s and concurrent emergence of the medical cannabis markets in distinct states (California in 1996) and countries (Canada in 2001) resulted in a variety of products and extraction methods.

HEMP 2.0 – 2013-2018

In the Hemp 2.0 period, several companies and brands heroically paved the way for hemp CBD ecommerce distribution in 2013, followed by the appearance of first hemp CBD products in brick and mortars in 2016. It drew significant attention from the regulatory agencies, both FDA and DEA and has positively influenced the mindset of the most conservative politicians

HEMP 3.0 – 2018-Present

Almost concurrent with the approval of the Farm Bill in 2018, hemp CBD market has gone completely mainstream. On the pharmaceutical side, this exponentially explosive business cycle also saw FDA approval of the only plant-derived CBD isolate medication for the Dravet and Lenox-Gastaut epilepsies, rivaling the already available hemp CBD nutraceutical products with a subsidized prescription medicine.

HEMP 4.0 – the Future.

In what shape and form and when does Hemp 4.0 arrive? Does the endocannabinoid system become a Holy Grail of health and wellness?

03:30 Muscle relaxers

06:21 Neuroscience and physiology

09:04 Endocannabinoid system

13:25 Medical conditions

17:21 Legalize cannabis

21:01 Active ingredient in cannabis

26:35 Protect the community

30:35 Huge component part of the market

34:05 Effect in the Hippocampus

39:03 Simulation of dopamine

44:15 Full spectrum extract oil

49:35 Endocannabinoid system details

54:30 Programs for the consumers

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