THU2. Succeeding With Database Management in the Cloud Era

Craig is president & principal consultant of Mullins Consulting, Inc. and the publisher/editor of The Database Site. He has over three decades of experience with database technologies. Craig writes for many computer/IT publications, having authored articles for popular IT and database journals including Database Trends and Applications, TDAN, TechTarget and others.He has written three books:His latest book, A Guide to Db2 Application Performance for Developers, provides guidance and direction to Db2 application developers and programmers on how to write efficient, well-performing programs. If you write code and access data in a Db2 database, then this book is for you.DB2 Developer's Guide, published by IBM Press, offers over 1600 pages of in-depth technical information on DB2 for z/OS is available in its 6th edition. Database Administration: The Complete Guide to DBA Practices and Procedures, published by Addison Wesley, offers the industry's only comprehensive guide to heterogeneous database administration.Craig is a frequent speaker at IT conferences, having spoken about database issues to thousands of IT professionals at conferences such as SHARE, IBM Insight, IDUG, DAMA Symposium and Oracle World. He has spoken at events on 4 continents (North America, Europe, Asia, and Australia).Craig is an IBM Gold Consultant, an IBM Champion for Analytics, and he has been recognized as one of the Top 200 Thought Leaders in BigData & Analytics by AnalyticsWeek.

John Pocknell is a senior market strategist at Quest Software and part of the product marketing team. Based at the European headquarters in the U.K., John is responsible for synthesising analyst data and customer interviews in order to create and evangelise solutions-based stories and messaging which relate to major IT initiatives for our extensive portfolio of database products, worldwide. He has been with Quest Software since 2000, working in the database design, development and deployment product areas and spent over 10 years as product manager for the Toad product line. John has been successfully evangelising Toad and other database solutions at various conferences and user groups around the world for the last 20 years as well as writing blogs and technical papers both internally and for the media. John has worked in IT for more than 30 years, most of that time in Oracle application design and development. He is a qualified aeronautical engineer with more than 10 years of experience in provisioning IT consultancy services and implementing quality assurance systems to ISO 9001.