Microsoft Ignite: Satya Nadella and Alex Kipman

Good morning and welcome to ignite. I want to start by saying a big thank you. In this unprecedented complicated and very hard year. You have helped the world overcome the most unimaginable, constraint, your hard work. Combined with traces to technology is helping fuel, a global economy and Society in one of its greatest moments of needs. So thank you without that tenacity lose billions and the walk. Each of you as it professional developer system, administrators analyst and professionals

across every function. I even shudder to think where we would be but for your work. So I'm deeply deeply grateful, and thank you. The past year has brought the most significant change in our society and economy in modern history. And the cloud has been key to helping the world be witnessed a second wave of this true transformation. Sweeping every company in every industry from help, get to digital twins in manufacturing to remote working across organizations in every industry. We're accelerating

that digital initiatives to build resilience and transform. The true test of technology, has always been whether it can help organizations improve that time to Value increase agility and reduce cost. But afterward recovers it will require much more from technology and the cloud in particular to help address our most pressing challenges and ensure that nobody is Left Behind over a decade ago. We declared we were all in on the clock because we understood its transformation promise and the opportunity to create

every organization. And today it's time for us to reflect on how the cloud will change over the next decade and The Innovation, our changing World require from the club, we will need to transform how Cloud can drive the next level of broad economic growth that everyone can participate in to accomplish this that are 5. That will drive this next generation of innovation in the cloud. First, ubiquitous and decentralized Computing, every organization in every People require more

ubiquitous and more decentralized compute power. We're going to a radical change in Computing architecture from the materials to semiconductors to the system, from the cloud with edged. The result of all this will be continued exponential growth in computer capacity. However, we are at Peak centralization right now at Computing becomes embedded everywhere in our world for me. How we interact with people places and things and ask physical and digital worlds can work. We will require and decentralized control, cloud computing will

evolve to meet all of these real world needs Second Sovereign, data intelligence, the volume of data will go to explosive growth in the cloud in particularly at the edge driving. Decentralized architecture of compute. I just talked about in this world either will be more private, more Sovereign data, governance and Providence will take a new importance large-scale. Multimodal models will become first, plus platforms onto themselves. Creating that ambient intelligence all around us.

We will develop a Federated machine learning to drive the next generation of personalized and yet privacy-preserving Services business logic will move from being cold, that is written to being cold. That is, learn from data, creating a complete new generation of business process and productivity systems software to approach being found. Tackling these massive and soul. Challenges from personalized medicine, to carbon recapture in the are using all the enormous power of the cloud. We would look

for increasing levels of predictive an analytical power. Common Sense reasoning alignment with human preferences and perhaps most importantly, augmenting human capability. Empowered creators in communities everywhere at economy, with find a new balance between conception and Creation in. The last decade we saw several Tech advances. That drove me from browsing more shopping, more binge-watching, and behind, all of this is creation. We believe the next decade will require technology advances that

radically democratize creation. We will need to expand access to skills tools and platforms as well as Connections in collaboration across communities so that everyone can create World students working on an assignment with TracFone videos knowledge workers creating formulas and spreadsheet Pro developers writing code of the main export using local tools to build applications. This democratization of creation Drive, new innovation and end-user computing. Form and Function of our devices will be remagine across the stack from Silicon to the

operating system, to the experiences themselves. And these Computing experiences will be further Amplified by communities that learn from each other, build on each other and further amplify and accelerate creation. Fourth expanded Economic Opportunity for every member of the global Workforce. We need to create these continuous feedback loops between the work skills, learning and credentials required votes for the jobs of today. And tomorrow, we need to Define productivity much more broadly of collaboration money and well be to drive.

Advancement every worker including Frontline and knowledge workers as well as for new graduates and those who are in the work force today. All this needs to be done with flexibility in when we're at and how people work. V Frost by Design, fundamentally a technology provider should succeed only when it helps the world around it succeed. No, one wants to be a technology that rapidly scales but breaks the world around us and no customer wants to be dependent on technology on one end and competes with them on the other. We

need to have ethical principle Goblin. The design development and deployment of a high technology needs to be secured by Design and promote zero trust architectural principles. We need to build technology with the design intent to protect the fundamental rights of all, people, including privacy and strengthening these institutions. We all depend on for our livelihoods and well-being and we need to bounce monster protect our most finite resource our planet. Every organization will need to harness these five, after Buttes to build their own

digital Tech intensity. So they can create proprietary technology required to generate durable, competitive Advantage. They will need their own technology, advances in every organization in every sector to create the broad economic surplus in every community in every country, a cloud, that help small, businesses, become more productive, nonprofits, more effective in government. More efficient that improves Healthcare and educational outcome. Amplifies human

Ingenuity and allows people everywhere to reach higher. This is what the Microsoft cloud delivers and it underlies. Everything will show you this week. The Microsoft cloud is Bill to accelerate your transformation today and going forward, there is no better example of this than the rapid changes. We've seen over the past year and how people use technology to communicate to collaborate and create for those of us who have the privilege of working from home. Digital technology has made it possible. And for those who need to be at the workplace, including the many

essential Frontline workers, technology has helped them keep our society and economy functioning in the midst of this pandemic. There's no going back and play. Expectations are changing and flexibility will be cheap. And that's why we're building. Microsoft teams. As an organizing layer for all the ways, we work the modes of communication collaboration, and the ability to extend it with other apps. And subsist with teams that ensuring that people can collaborate inside and outside the organization that they can learn in the context of

their work and that they can retain and build new Social Capital and we're impounding both front line and knowledge workers to work together. A new ways. We want to ensure everyone can be seen and be heard and fully participate with Adara at home in a meeting room, at the office or the factory floor, joining a meeting remotely and being able to see everyone in the room as though you were seated at the conference table with that. Imagine if you were able to draw on the same lipo together and imagine, if you're always able to identify who's speaking while maintaining eye

contact, that's some of what you see today. When we talk about what's coming next for Microsoft, 365 and teams the digital and physical worlds, come together with mixed reality to help people stay connected when they are. A year ago, we ship hololens 2. It's been amazing to see the Ingenuity of people with businesses everywhere, flying this technology, to transcend space and address complex challenges in their Industries in Mount Sinai Hospital in New York City Eastern Uganda Community

7 had access to Advanced Medical Care. But now using hololens 2 along with Dynamics 365, remote assist and teen's doctor, Marin is able to coach a surgeon. Doing a complex procedure 7000 miles away in real-time expanding access to specialized knowledge, and resources and overcoming disparities in care. We've also seen Frontline workers around the world using mixed reality to learn new skills. Advance their careers and dry productivity gains at Kruger paper mill, in Montreal employees, abused hololens. 2 in Dynamics, 365 guides to learn on the job,

has been transformational Donald's to see who worked at the Mill for 30 years has been able to capture all of the long-standing workplace, wisdom, an Institutional knowledge, and pass it on to new car. Accelerating the onboarding process and helping them. Take on complex tasks faster than ever. And ticket information is delivered holographic, Lee, right where the work happens Krueger as being able to improve employee safety in a while production slowdowns. These examples are just the beginning of what's possible. When you connect the bits, we build with the atoms of the real world

today, we are thrilled to take that next step announcing a new mixed reality platform. Microsoft mesh 2 multiplayer creating communities that help people connect to the chief together. Now, just imagine, if the same thing happened with mixed reality machine able to interact holographic leave, without those with true present in a natural rate. For example, I can join a birthday celebration with my extended family in India. Interacting as if we will physically together

without any screen between us or my colleagues on the other side of the world. Collaborating, as though we were in the same room, Again with no screen, mediating are infractions, Imagine. But this is the future. We're building. One of my favorite lines be used to describe the possibilities when you first introduced hololens was when you change the way, you see the world, you change the world, you see. I can't wait to see the world we create together and now, let me turn it over to Alex Goodman to start a. Thank you all very much and have a fantastic night.

Tomorrow, stand. The chance to be even better than today. Thanks, the one thing. when you fall under its spell, given the words may lose you. You'll Race to the rooftops to share it. It's a force that drives us to each other. Hold Us Together. Siren back and others to join us. It's a feeling that's eternally optimistic and forever. Inquisitive What if? Why not? And how soon? Beckons us to explore the break new ground. Andres. Understanding outside of her.

The indestructible sense of wonder inside each of us. The operation shareworld far greater than ourselves. A green dream alone. It's only a dream. Extremely green together. It's called reality when you have a dream. Chances are there's someone else right over there. And there and there we share the same dream dreaming, it just a little bit differently. This is how we discover the little different bit. The excitement in the energy that bring everyone together when everyone can be equally excited, equally motivated and perhaps

even equally consumed by this year drain. But we tend to think of reality. Angry mean. Separate, but are they really? Today is about showing how we can help transport dreams from here. To bear. Out into the world without compromise. Exactly as they were imagine. and when they are, Bear. We can share them with others, to explore and communicate to mold and collaborate. Enjoy together. Dim the Hue wait to dream in a new type of computing. One that makes the dreams. A

shared reality in to accelerate this collaborative, Computing. Future, I am proud to welcome all of you to Microsoft match. Today, you and I made history as we collaborate on the largest mixed reality show, ever created Microsoft and the digital world allowing us to transcend, the traditional boundaries of space and time and all of its capabilities gather from the intelligent intelligent cloud. He promises to take us to bring you Frontiers by enabling developers to create

rich and immersive experiences. Experiences that lettuce connect from anywhere, all of us sharing every moment and every hologram across augmented reality, virtual reality, and even traditional 2D devices. Microsoft Mash Agency for avatars to holoportation letting us feel true present in this reality and Ashley Microsoft magical that has experienced mixed reality together in collaborative voice. Microsoft mass is integrated with the Microsoft cloud. So work flows naturally.

Transition from the familiar to the medium to the world of mixed reality. Which by the way, is this. Amazing underwater scene. Thank you, by the way, for creating this incredible and inspiring underwater world. I mean, look at it. How did you have fun doing it? As your host, I cannot express how energizing it is to see each of you expressing all of your emotion with Holograms. Microsoft mess will Empower you and your business has to learn to play to work together. Naturally? No matter the task, no matter the location.

Let's take a look. Directions to keeps Our Lives. Meaning It drives us to seek out others who feel the same way. Okay, why don't you input the data and we'll take a look together. Hey, Mari. What you got for me? People have different perspectives. So does not look over here. Deepen, our understanding. Enrich our lives. Great things happen. When we commit to something bigger than ourselves that opposed to look at it, Let's see how he goes from there. Okay,

distance. I'm going to make it tonight in UK. We have two plans right now on the same trajectory technology Fades into the background, feels like everything. But what do you think 2000 will be cleared for approach. We see these numbers are looking great, actually, his promise in the possibilities, we seen create next will stretch, the imagination. Be coming towards the phone slowly, bring me rooms with technology and haunt limits. The people front center.

Teachers, hit Microsoft match. Envision a world where Messi vacations from our partners for Microsoft collaborative, Computing needs. What colleagues from around the globe can collaborate as if they're physically there. In the world of Hyperbaric we're here can literally be anywhere in headquarters are no longer tied to a single physical location to allow organizations to host. Mixed reality gathering with everyone in the same room. Envision imaginable, Dynamics 365.

People will be able to learn together from anywhere sharing the common perspectives. So critical, when learning complex topics Envision Frontline workers, and how they will have access to remote experts and be where they're needed sharing insights quickly. And effectively also be keeping people safer and resolving issues faster, Microsoft, Mash bills up on our mix reality Services which have seen incredible developer adoption in today. I am really excited to announce the public preview of as your object

anchors, and general, availability of, as your remote rendering, Do all of our supporters partners and fans around the world. Thank you. We started this journey together is because of you, your great feedback and your enthusiasm that we are experiencing such great. Mixed reality momentum today in manufacturing, retail and Healthcare over. 90% of companies with more than 500 employees are currently using or prototyping with mixed reality and half of the Fortune 500 companies. Have now purchase

Paul, Allen's two leading Brands such as Mercedes. Intel Airbus and L'Oreal have deployed. Exhale, hololens 2, Power Solutions across the industry's the numbers speak for themselves. Take Lockheed Martin Lockheed Martin has reduced their touch labor by 90%. What used to take an 8-hour shift to complete Canal, be done error-free in 45 minutes. Toyota has embraced hololens Dynamics 365, remote assist and are mixed reality services to improve maintenance efficiency, and differentiate on

customer service. Mixed reality solution enables technicians to intuitively access via is your wiring instructions information on specific car model while working on the actual vehicle. As a result, this is reducing the time spent doing inspections by as much as 20% less significant return-on-investment, which has been rolling out a solution to all of your dealerships across Japan. Big Bentley systems as another example. Bentley systems is a global leader in software for architecture, engineering and Construction

in there. Using hololens, do you enter mixed reality services to improve Bridge inspection in the United States alone? There are more than 600,000 Bridges. A key part of the infrastructure country running using drones to capture high-resolution images, family, can create precise digital twins for the bridge because Details Matter. When doing inspection Bailey's using as your remote, rendering to enable real-time high-fidelity rendering allowing multiple experts

to view large sections of the bridge, all at the same time. Leveraging, his family Solution on a hololens device. Inspectors, at Collins Engineers can visualize sections of the bridge, they can add special notes, annotations Dimensions, watermarking to provide detailed, contextual information for the structure. And in the process They can save 40% of labor cost for each inspection. They make it local and state government agencies can follow in the footsteps of the Minnesota Department of

Transportation who is working with Collins Engineers to save an estimated four million dollars per year, savings that can be repurposed to fix even more order Aging in French. And when mashing able, all of these Solutions cannot be transformed from solitary. the collaborative mixed reality experiences experiences where you have the freedom to use a device of your choice, because mess will work on hololens 2 Windows Virtual Reality headsets Oculus headset PCS Max. In even smartphones. Take a sensor as an example, they are experimenting

with hybrid workflow. That increase accessibility Champion. We more collaboration and encourage sustainability by minimizing unnecessary travel with a master nabal doll. Space adventure is evolving their employee experience by creating a headquarters. They call it the in floor. Now, this is available for everyone for onboarding learning in the type of human connection. We are all missing right now with all space. Everyone knows the answers for is just a Tap Away.

But what happened? When you go beyond the Enterprise collaboration, doesn't just take place in Enterprise that thing, sometimes we just call it hanging out with friends with Microsoft Mash, you can connect from any device on any platform transforming, the way we connect to one another enabling hanging out wherever your friends are. And when here can be anywhere, the entire planet becomes your playground many companies are exploring and experimenting with this notion of experiencing mixed reality together. But I think we can all agree

that there was one company that stands out with its real-world experiences. I have been a huge fan of Niantic for a very long time, I just loved her ambition to build a planet scale. AR experiences experienced people from all over the world and to share more about their Vision please welcome CEO and founder of Niantic John hanke. We share a common aspiration to use technology to bridge the digital world with a physical one, from the very beginning. Underpinning, this mission is our ongoing effort to breed the tools and technologies

that are encouraged hundreds of millions of people to explore the world together. In fact, most people's first experience. Since launching in 2016, we've seen massive numbers of people all around the world than that through the game, ranging from prevent play, and celebrate together, healthier and better connected to one another and maybe channel to make a positive impact on the world. we share a common Vision with Microsoft for creating real social Connections in a digitally enhanced world

history for that's right. John by Mary, I need to be leaving hololens devices and our new match capabilities with niantic's market-leading applications. We can give people entirely new ways to interact with each other and the world. This is not intended for Consumer use yet, but it gives you a glimpse into the amazing possibilities with exploration and social game play in the real. Thanks Alex. I'm here in the Gardens at Lake Merritt. So great. It's like I'm actually here John. This is amazing and it's what I'm so excited about labeling friends to play and explore the world together, no

matter where they are. I'm going to have a look around. I'm excited to join you in this adventure. They're quite a few Pokemon appearing around here. A walk. Weather exploring a brand new park or just walking through a familiar neighborhood and it reality can make the real world. A little more magical in the future. We imagine a real world filled with Adventures helpful information and of course a lot of friends. Hey Pikachu. AR, that's grounded in the real world

aware of us. And the environment is an incredibly powerful starting point and it becomes even more powerful when we can share it. Someone I know it's here now Hey Veronica. Hi John, do you want a battle? I don't know if Monica. This usually doesn't end well for me, but I'm game. What's important is to never give up. Even if you lose, let's get ready to go. And thank you for Annika, so excited for an eye and a partnership great things happen. When we commit to something bigger than ourselves, our shared sense of

collaboration and the feeling of human connection to bring inspired me. I get inspired and motivated about opportunities where we can add our energy and capabilities to empower people and organizations around the globe to achieve their mission. And when the mission at hand, has Global benefit benefit that impacts environmental understanding conservation and Global ecology, Deep Impact in education and science inspired by it, but also proud to be part of the journey and it is with that

Pride. That I like to invite dr. Swider and dr. Vincent, Peale bone, to tell us their stories as they push to understand. One of the least explored, most mysterious, and most essential world's we have ever known. Our ocean. Dr. Weider is a biologist in deep sea explorer, who combines expertise in oceanographic research and technological innovation with a commitment to reversing the worldwide trend of marine ecosystem degradation. Dr. Vincent, pedre bone is in your scientist and researcher at Yale University. He's also Vice chairman of the organization that is pushing the

limits of technology in SC, research called Xanax. I became a scientist because I love the floor, I and D on a frontier. But I always thought it would be an intellectual crunch here. If you ever get the chance to take a dive in a submersible and turn out the light. Every time I've ever made has been a journey into a wild and alien realm, it's a world within our world one that we still know surprisingly little about. I mean, how is it possible that a creature is tall as a four-story building managed to elude us for so long?

What is strange existence for life down here? You've seen it Vincent everything was different. The instant you pass from Aaron to water. You see it. It's also changed the warm colors disappear as you descend. It goes from blue to green to blue to Smokey Navy until you passed the Edge of Darkness around 5 living light. All that white on my first submersibles. I've more than three decades ago, changed my life. All around me, where animals flashing and blowing, a

world of Wonder, vibrating with life and light. It was thrilling and mysterious and filled me with questions about all the strange way. Light seems to function in this world, I did my first submersible died during an exposition to the Solomon Islands and there we witness the Magnificent Unforgettable night. Time display, bioluminescent flashlight fish. All of this light is a language that animals in deep sea. Use to communicate in one way or the other were just beginning to understand those flashlights

fishing. So I've been used in a variety of ways including to move together in school. But night others, use it like a trap, like the angler fish that glowing lure to attract its food. A bioluminescent Bible that dangled in front of him, and so we wondered could we use the same? Is there a light signal? That might convince the giant squid to make an appearance? It was on Ocean acts as a Lucia operating at Japan. In 2012 that we tried just this our electronic jellyfish. This Bloor worked. His

greatest magic, a tracking, the most famous weight of all the legendary giant squid. No science fiction writer could come talk to more, fantastic alien. Muscular arms + 2 and Steely long tentacles growing out of a massive cone shaped apparent. Like beats that can rip flesh. A jet propulsion system. That works equally well in forward or reverse and gargantuan size bigger than those of any other animal on earth. I think those amazing eyes are the reason we had never managed to film a giant squid and its Deep Sea World.

We were scaring them away with all our bright lights and noises Bruster's on submersibles and remote operated vehicles. It's a process of applying new technology and new ways of exploring that enables us to make these new Incredible discoveries. Front-and-center a changing world. Oceanx was born out of this remarkable passion and excitement to explore the unknown. Over the past three years who designed and built a massive brand new one-of-a-kind research ship called ocean floor.

The mission to take ocean exploration to the next level. We Gather oceanographers marine scientist filmmakers from all over the world to help us build the ultimate research and exploration. Ship every aspect of the vessel design was thought out to maximize social science have any production planning expedition to gather me catalog in samples to genetic sequencing. We can do it all without having to go back to shore. We have submersibles deep-sea robot, the helicopter and multiple wet and dry Laboratories with a world-class crew. Ocean Explorer enables us to conduct multiple research project at

the same time. These tools are a dream for scientists. Like Vincent myself, Ocean Explorer is basically a state-of-the-art complete research laboratory and almost a full living floating city and we've developed a brand new part of our ship that we call Hollow lab in the hollow lab. We bring this data together to visualize and analyze in three-dimensional space. This allows it to understand all the rich multi-dimensional data in a natural intuitive way. Before we were limited to 2D screen, and the dad was mostly in charts and tables while humans are

inherently respond, best with three-dimensional world. Now we can see the data mapped onto the actual ocean floor, and divine. How it relates to the underwater, canyons and mountain ranges. I can't tell you how valuable it is to date in the context of the 3D environment and it isn't just visualizing information. This is collaborative, scientific tool uses, Microsoft Nest to connect halo, lab with scientists and submersibles on the ship, as well as those back in land. And now with our amazing partner has National Geographic and the BBC we were setting off to capture exploratory

benches on the ship and released them as a groundbreaking series. All of you can join us to explore and discover the near future. So, Satan As you know, we eating one of our first stops be again to bring his face to face the Mysterious Giant Squid film director. James Cameron, one said I would have wrapped my submersible and bacon if it would attract a giant squid. Hi Jim, thank you for joining us today. Thanks for having me here. Thanks for beating me in from New Zealand. For sure. Now, this beautiful

Marvel of engineering behind us is the deepsea Challenger. Now you pull designed and engineered the submersible in science class form in with you became the first solo pilot in history to dive to the Challenger Deep. The deepest place on the planet about seven miles down. If I understand correctly, you were in focus on first Adventure. But rather on advancing deep sea, ocean science. Now, the submersible allowed you to sample and image in Revolution revolutionary, new way with camera systems. You also, if I

understand correctly, you've designed how has technology Empire empowered, you scientifically and creatively? But I think almost everything I do in every single day, is empowered by technology. Sometimes, it's it, it's tools that other people have created, sometimes it's tools that we've had to create for ourselves. So if you have a curious mind like like I do, and you want to go places and you want to physically project your body into those places, you build up a pilot in submersible when you get it and you go and you assemble a team to do that and to see what's out

there and put the pieces together and create new things, where you need to. If you want to project your Consciousness into a place, you can't physically go like inside the Titanic. You build a small robotic vehicle that spools of fiber, optic. And you fly it inside there in a in a kind of Avatar experience. So remotely operated vehicles are essentially physical avatars in the in the physical world. And of course all the stuff I'm doing with the Avatar movies is both Ematic lie about projecting our minds into other bodies, and it's also about creating A

VR Universe around us around are actors and may end in bringing that world to life and all and all its detail and that required whole new tool sets and those tool sets are constantly evolving. So, I would say short of making my orange juice in the morning is not much. I can do any given day, that doesn't involve building and it'll rating these tool sets. That's absolutely incredible. Thank you so much for sharing. So what are your thoughts on the potential for the Halo lab and your partner? Ocean acts to be in able to both enable and engage

the new generation of ocean? Explorers through technology? I think it's multi levels to this, right? So we can put, our researchers are young researchers right there on the Ocean Explorer ship into complex data sets that have been gathered by the ship, may be gathered by the submersibles, maybe it's bathymetry and they can plan a die, they can literally walk around the dive site before they actually go down there. Or they could, they could plan a n, r, o, v, e Jive, let's say, let's say it's too deep for their submersibles and they're going to go down with a remotely operated

vehicle. Taking speed, while this is Canyon train, this is going to be difficult. We're going to have to keep the ship in a certain place so that we can see that down there and have good Communications with the vehicle for tracking. That's where things go, a lot of planning to be done. Now, you start over laying into that data. Sets of animals that have been seeing maybe squid schools that have been seen on Sonar. That's where the thing say this is what we expect to see at the step to our researcher can plan their work. But the beauty of it is that they can bring the audience along

with them. Now, sure it'll be a 2d representation. But eventually, what I would love is a people when they're when they're watching our episodes are actually in this VR experience or some kind of augmented reality experience and everything, a little more of what our researchers saw and experienced at the time and still happening for real. This isn't some showpiece or something that we just put on, you know, as a kind of a visual effect in the science fiction movie. This is an actual tool that's being used. You know, I started using hololens in it since earlier, form, with jet propulsion

laboratory. When we were planning, we were designing and planning a mission to Europa Lander mission to Europa. For real you know so it's it's been a tool has been used extensively but now we're bringing a much bigger audience into it too much. Much bastard kind of see if you users into this great VR space that you and I know so well in and use but now we're making it available to everyone. That's incredible, things for dancer. It's absolutely inspiring to hear you speak. Last question, if I met more than 30 years ago on the event is one

of my all-time favorite movies. By the way, you develop the Revolutionary underwater lighting and communication system, you created, as you talked about in your previous answer remote, observation vehicles, to image to image inside the Titanic for example, and then you created in Pioneer virtual camera systems and other breakthroughs needed to be able to shoot Avatar. Which by the way, is my daughter's all-time favorite movie. So, thank you for that. So basically you have been living in mixed reality for more than 15 years, can you tell if a little bit

how it feels to be here today with us as a hologram and what your dreams are for? What this technology can actually enable in the future will look, I can say, I can say, having been in, in VR and AR spaces for the last 15 years, it at least that there are no negative side effects that I can see. It's actually, it's actually a great, a great way to work and to create an to co-create with other people. And I think that the sky's the limit on on these collaborative VR and AR workspaces, I think your, your film

that you open with shows the possibilities for for medicine, for collaboration, for for industrial design, engineering and just for fun, just for the Arts just for just for creativity in a, we've been using it in a, in a very creative way on the The hours for Avatar productions for the last few years. The last really we started in in 2005, so it's been coming up on 16 years. And, you know, it's it's constantly improved to the point that it's an absolute joy to work in that space everyday. Now, I use it a physical camera that I hold my hands. I

don't use, I don't use the hololens and we don't use that for the actress cuz we can't obscure their faces. But it's exactly the same set of principles and you just getting used to it used to it and and I I see us in a sense. Ultimately transcending, our bodies, transcending our borders, transcending, our cultures, and that's a great thing. We need that we need to. We need to understand that people in the, in Calcutta, and Moscow, and Beijing, and in the, in the US, and the UK, where we roll, we all love and want the same things. We're all one. Big

unified team. If you will Planet team team of 7 billion and I'm going to crack the code on all these problems that are, that are existential problems that are facing us and to do that. We've got a break down bored as we don't need walls, we need, we need this. We need this sense of collaboration, we need the sense of togetherness, and this technology can do that. Can help do that. It's hard to stand at a place with somebody and share problem with them or share a joint. Sink of them as somebody else. Someplace else that that you don't care about.

Absolutely inspiring to him. What a great honor to have you be on stage with us today. Super looking forward to being able to watch Avatar 2, whenever it comes out and I'm super, super appreciative to see you on stage with us today. Thank you. Thanks a lot. Green can connect us and drive us to seek others, who feel the same way others, who while sharing their views offer different perspectives challenges with new ways of seeing the encouraged us to explore the different understanding and they enrich our lives.

Has enriched. My life is given me perspective, he's become a close friend, and he's a fellow dreamer for many years. Now, we have been reflecting on. Removing barriers from society, we have been dreaming of a world where technology enhances No Limits, The Human Experience, and it seems that technology is finally catching up turning Shared dreams into reality. Call, Heidi. Where are you coming from? Hi Alex. Well I'm coming from the Night World, a new social mixed reality platform that will aim to connect physical and digital

experience. By leveraging, the power of human connection. Sound incredible. It's a Creator. And as someone who has already revolutionized entertainment, at least one, what is it about this medium that excites you? You know, over the years I've received countless proposal for technology solution, a man, integrating live and digital extremes, but so far. None was able to represent and transmit the magic and the motion of a live performance. I believe, with the new Microsoft mesh platform combined with 5G technology in cloud computing, we

believe that today the right rate of tools are finally available. Or fingertips are the wing us to move forward and invite creative from all over the world into our lap. It sounds about right? But how do you balance the sense of togetherness from connecting with other humans, with technology and our relationship with computers? So that humans are not devices are at the center. Human connections are the center of an eye world as they are and should be at the center of our life. I've traveled the world and one thing is the same in every part of it.

People want to interact with women another to Sharon to connect. You know, Alex, I'm 61, and I decide to be a great ancestor, entertainment and creativity. I've always be my language. I like, my leg has to be a place where all artist could share and showcase their creation where users could become part of the Creator. I think we are on a great position to achieve this. I love that Vision. How do you make sense? And how do you balance This Promise for a brighter future with a far more intimate in meaningful present people need connection?

Now more than ever, but we live in a world where people are starting to reject a no longer trust giving away their time and date and return a free access to platforms. How do you connect artist with the community in an alternative way? Based on principles of love, respect and Trust. Alex connector. I've been working with artists and building Community. All my life at sick and another venture. I connect people and brought to life, amazing, Collective accomplishment and I will once when power artist, how do I get down to the entertainment experience

that celebrate the interconnection between human? We aim to welcome artists and creators ready to share content that can all mixed reality, headset user and people and physical venue cement annesley. One thing throws, all my creative project so far emotions and I world is no different. And you know I truly believe this virtual community will permit us to live. Human Experience. Might be Possible to integrate in in the real world and I think this is for bitter will. You know how that I could talk about the subject?

Many hours, I think it's the mom in that. I show you a little glimpse of what the end I worlds. Could be. Would you like to come with me a little bit? Come on.