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Accelerating telecommunications growth

George Nazi
Global VP, Telecom Media & Entertainment Industry Solutions at Google
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Google Cloud Next 2020
July 14, 2020, Online, San Francisco, CA, USA
Google Cloud Next 2020
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About speaker

George Nazi
Global VP, Telecom Media & Entertainment Industry Solutions at Google

I am the Global VP leading the Telecommunications, Media and Entertainment Industry solutions for Google Cloud. In that role I have the responsibility to set the vision, mission and strategy for Google Cloud's business in the Telecommunications, Media and Entertainment industry vertical.

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About the talk

As centers of connectivity, telecommunications companies are playing a critical role in helping the world respond and adapt during changing times. Learn how telecommunications companies are increasingly utilizing Google Cloud solutions to enhance operational efficiency, respond to customer needs quickly through data, analytics, and AI, and deploy 5G to better serve their consumers and business customers in the future.

Speaker: George Nazi

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Thank you for joining me today. I'm George Mazzy, the vice president of the Telecommunications media and entertainment. Vertical at Google class at British Telecom, level 3, Alcatel and most recently as the senior managing director of communications and media at extensive, it is my pleasure to participate in Google cloud and also my first digital next on there today, 3-g service providers across the world face a fast evolving industry, landscape of stagnating code revenues emerging areas of growth and Enterprise

services and Rising customer expectations. Specifically, there are three key factors that are driving telecommunications discussion and will the continued ID cost to manage these networks, that Global csps will spend roughly 872 billion dollars, building out their networks through 23. Second, this network transformation will give providers the ability to deliver. New B2B Solutions across Industries, which have the potential to generate new revenue streams worth hundreds of billions premiere. Consumers have increased expectations

from the service providers and companies must reimagine the customer list. Gomez has activated the need for companies to transform. Have played a vital role in helping Enterprises respond to the pandemic. Recent study from extension shows that 93% of consumers said that they're CSP met or exceeded expectations during the pandemic. Us companies are facing new challenges with additional bandwidth and capacity Mass a near complete shift to digital only engagement models and the challenge of keeping employees safe

and productive while working the market. Google cloud is focused on helping the Telecommunications industry, transform in freaky ways. We can help you monetize your 5G Network as a business services. Black second we can help you transform customer engagement through multi-channel data-driven experiences. We can help you drive operational improvements and collaboration within your core system. Each of these in more detail, How can you realize value from your 5G Network investment

of $3 first, we're building a catalog of 5 G and a solution in partnership with telecommunications companies and industries. Second dissolutions would be brought to Market using anthem at the single open platform. Finally, this lesson can be use to deploy these Solutions, across a globally. Distributed at that spans, the Google Edge, the Telco Edge and the customer match. What year this year. We are not a new strategic alliance with a t and t. We're teaming up to enable a portfolio of 5G and at Computing Solutions at

AT&T network Edge, bring them together with your Dish Network and Google Cloud leading Technologies, including artificial intelligence machine learning and S computing. This partnership will help Enterprises address real business challenges across multiple Industries like automated quality control in a manufacturing plant. Based Solutions will be brought to Market using Anthem, the best of closet, service to our customers, wherever they are in multiple environments, while also providing a locking

free environment with the latest Cloud 2. Artist also allows us to bring the best of Google cloud data analytics and compute to, wherever they're needed. Tending, the ability of Deco companies to run the applications not just in Google's 24 data center regions but also in Google's 144 Edge locations around the world and then thousands of Google's cashing notes that reside in Telecom networks globally, Last month we announced a new partnership with telefonica. Google Cloud will launch a region in

Spain. That will leverage telefonica's Madrid infrastructure. Telefonica will also be able to leverage our mobile apps platform to deliver reliable, and value-added 5G services to Spanish, businesses and consumers. Another area we have telecommunication companies is by helping them engage their customers through data and a hybrid experiences. The foundation of every industry transformation, begins with data, Google Cloud provides scalable data analytics platform with machine learning built-in. So you have the necessary tools to

consolidate store process and analyze data in real-time. Of course, this happens with security and compliance in mind, you own your data. This will Empower you to better understand your customers through advanced analytics to optimize that experience through every state in the June. But also helping transform customer. Service was decreasing costs through contact center AI. Concerts in today I give your customers 24 by 7 access to immediate conversational cell service with seamless handouts, to

human agents for more complex issues. It also empowers human agents with continuous support during their calls by an identifying intent and providing real-time step-by-step assistance. Verizon is going to get the lights in contacts on today. I know how to respond to increased customer calls as a result of the global pandemic. Virtual Nathan's at least, I'm access to customer information. Help Verizon reduce call times ensuring customers, spend less time, resolving their issues. You can hear more from Verizon in a few weeks

during our AI Solutions Spotlight as part of our continuing next on their program. And finally, we can have your drive operational efficiencies in your core systems, and transform how your teams are working together. Remote collaboration has never been more important. And G Suite is helping many businesses, remain productive and safe during this time. Companies are adopting Google meet to stay connected and over the past few weeks we've heard, from organizations of all sizes. That mean is helping them work together through these

challenging times. We're also working with a group of ecosystem Partners to help you transform core systems. This year, we announced our Partnerships with M. And the tracker. And that's what Ron its marketing digital portfolio on Anthem as well. As make the data Hub and data, intelligence analytics Solutions available on Google Cloud, LensCrafters digital p s s o s s an orchestration applications will also leverage and toss and are now commercially deployed on Google Cloud. Excel axiata in Indonesia

with accelerate their digital transformation by adopting, a task to automate and manage workload across its hybrid and multi-cloud environment. Ikea Tolosa utilize our data analytics to enhance the customer experience. These two emotions. What have I achieved its Target of moving 70% of workloads to the cloud within the next 3 years, Tell us a Canadian telecommunications company is modernizing. Corporate ID, workload such as o, s, s b, s, s s a p deployment and breaking down data silos by migrating to Google cloud in

collaboration with Nutcracker. Message joining a growing number of telecommunications companies including swisscom, winter day, update, and others who are working with Google Cloud to accelerate, the digital transformation, across 5G, deployments reimagining, the customer experience and gaining operational efficiency. We look forward to continuing to collaborate with our partners and customers to bring more value to the Telecommunications industry. I hope you enjoyed the session. Be sure to explore and engage with all of the great content available over the next several weeks, from

Google Cloud. Next to me. Thank you.

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