About the talk
The day-to-day operations of a retail liquor business are complex and require the availability of up to date and relevant information and tools to help grow margin, profitability and ultimately to run a successful business, including having access to reliable data and insights.
As the world becomes smarter, data becomes the key to competitive advantage, meaning a company’s ability to compete will increasingly be driven by how well it can leverage data, apply analytics and implement new technologies.
All businesses, small and large are becoming increasingly aware that having access to reliable data and insights help them to more effectively map the performance of the company, improve the customer experience, make decisions quicker and solve problems faster, measure the success of the company and employees, and better understand your customers, the market and the competition.
03:19 The changing landscape of the industry
04:01 Invigor and industry
06:37 Pricing insights
08:54 Price changes stats
11:37 Dynamic pricing: recommendations and automation
13:39 Maximise AI for pricing decisions
16:34 Best performing products
19:12 Competitor pricing benchmark
21:58 Wrap up
An experienced sales professional passionate about creating data led marketing solutions. In my roles I have worked collaboratively with internal and external stakeholders to ensure objectives align to bring ideas and solutions to life. Solutions supported via data and insights enabling clear understanding of value proposition to drive business outcomes. A self starter, innovative and leader to maximise results for customers.View the profile
Clients love it when I help them solve complex strategic business challenges. I’ve done this in large enterprises across Asia-Pacific in energy, utilities, government, defence, and financial services sectors and in the startup ecosystem. Working with business leaders to solve their problems, I have a consultative, customer-first approach bringing deep insight into complex situations and technology. Having broad practical experience, and a passion for innovation and technology, I bring a variety of concepts and methodologies to deliver successful outcomes. As a Babel fish (universal translator) I bridge the gap between business leaders and technical implementation. I thrive within the ecosystem of agile business transformation driven with technology and am at ease working with the C-suite level, through to technical depths, and out to the front lines. Traversing all areas allows me to orchestrate the activities of stakeholders to attain customer success. Experience highlights: * successful program delivery and strategic account turnaround * building and expanding tech and data related businesses in Asia-Pacific * building and growing strong business partner networksView the profile
Michael is the CEO of Retail Drinks Australia, the national industry body providing advocacy and services to support packaged liquor retailers in all states and territories of Australia. He formerly was Retail Drinks’ COO since the organisation was formed in late 2018, following the national merger of the former state and territory Liquor Stores Associations. Prior to the national merger, he held the position of Executive Director and Company Secretary for the Liquor Stores Association NSW & ACT. Michael is currently also a member of the ACT Government’s Liquor Advisory Board, a Council Member of Alcohol Beverages Australia, a member of the Australian Institute of Company Directors (AICD), and holds a Bachelor of Business Management from the University of Queensland.View the profile
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