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How Accessibility Elevates Customer Experiences for Everyone
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About the talk
Establishing an accessible digital presence that ensures customers of all abilities can engage with your brand online isn’t just the right thing to do – it can help you unlock some surprising business benefits. In this session, we’ll explain how delivering inclusive digital experiences can help protect your brand from legal risk, extend your market reach, and boost business results. Empower your team to:
Reach untapped audiences with fully accessible experiences
Improve usability and elevate experiences for all users
Safeguard from ADA lawsuits by conforming to Web Content Accessibility Guidelines (WCAG)
Digital experiences that are accessible and inclusive improves the online experience as a whole
00:00 Intro
00:15 Kris Rivenburgh
00:50 Accessible
01:30 Visual/Auditory/Motor/Cognitive/Seizures/
07:13 Headlines
11:45 Web Design
12:25 Accessible=Flexible
16:16 Instant Fixes
17:10 Overlays
19:19 WCAG
20:45 Q&A
About speaker
Free thinker. American. Author of The ADA Book. Founder of Accessible.org. Chief Accessibility & Legal Officer at eSSENTIAL Accessibility.
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Chris rivenburgh accessibility and legal officer with essential accessibility. And he's going to talk to us about inclusion and how that improved customer experience for also Christmas. Thank you so much, and let's go ahead and I can get my screen sharing be Off to the Races. Looking for. Okay, perfect. So today's presentation is all about how accessibility makes for an amazing customer experience. My name is Chris, rifenburg on the cheap, accessibility
legal officer at a simple accessibility, but it started. I want to hear the stink Emoji. I got to thinking are we really accessible more, broadly accessible? So hold that thought and let's get into some stuff. So you can see right here. There's a bunch of different percentages and the Really the important takeaway from this slide is that a lot of us have disabilities and so it's important to implement and integrate accessibility into our customer experience. So now let's talk about some
of the disabilities that we are accounting for it when we make for an accessible customer experience. We've got your account for visual impairments. Auditory. Motor skill impairment and cognitive impairments. And then also, we want to make sure that we're accounting for people that are susceptible to seizures as well. So I know I've run through those really fast, but I just want to give every Everybody a brief overview of how important it is to consider all of these different disability. I so now I want to talk about. We see I just got you
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