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Talks Food and Beverage, FoodTech Rising Spirits - Unpicking the Growth of Spirit Based Liquor
Daniel Bone
Insights Director at IRI Asia Pacific
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The Bloody Big Drinks Summit
October 25, 2021, Online
The Bloody Big Drinks Summit
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Rising Spirits - Unpicking the Growth of Spirit Based Liquor
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  • Description
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About the talk

Topic: Food and Beverage, FoodTech
Track: Venues & Retail


00:00 Intro

01:45 Market Context & Performance

03:24 The focuses on data

05:37 About liquor industry over 5 years

10:08 Glass Spirits vs RTD

16:00 Impact of Covid 19

18:40 Different types of glass spirits

22:17 Segment of share and loses

27:40 Largest brands diminished slightly in 2021

33:30 RTD brands. Influence

35:48 Focus on flavors and e-commerce

37:00 Fruitfully flavorsome = Colorful cocktail

41:00 Flavored gins

50:10 Drinkers. Statistic data.

54:20 About brands/ Testes

1:02:20 Online retail

1:06:30 The COVID impact

1:11:02 Final thoughts

About speaker

Daniel Bone
Insights Director at IRI Asia Pacific
#brand #customer experience #omnichannel #retail #sales #shopping #tax #tesco #cocktail #irish whiskey #jameson irish whiskey #market (economics) #market penetration #online shopping #sense #shelf life #supermarket #tequila #touchpoint #direct-to-consumer #bourbon whiskey #jack daniel's #scotch whisky #captain morgan More (24)
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The Bloody Big Drinks Summit

October 25 - 29, 2021
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Access to the talk “Rising Spirits - Unpicking the Growth of Spirit Based Liquor”
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