Events Add an event Speakers Talks Collections
 
2021 Sequire Blockchain Conference
July 15, 2021, Online
2021 Sequire Blockchain Conference
Request Q&A
Request Q&A
Video
Sequire Spotlight presents: BIGtoken
Available
In cart
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Add to favorites
221
I like 0
I dislike 0
Available
In cart
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
  • Description
  • Discussion

About the talk

CEO David Moore discusses the exciting combination of BIGtoken and BritePool and what it will mean for the future of the industry.

About speaker

David Moore
CEO at BIGtoken

For over 35 years, my career has centered on the intersection of media, technology, and advertising. I have held many roles, ranging from founding and leading digital ad industry startups to senior executive positions at WPP. The central theme of my work is finding new ways of making technologies work for marketers. My fascination with creating value for marketers through technology led me to pioneer innovation in early digital ad networks, the uses of search engine marketing, new methods of behavioral targeting, and big data. At BIGtoken, we use consented survey data, derived from our consumer app, to drive superior results for digital advertisers, by targeting the right people with the right message. BIGtoken provides the solutions advertisers need in the emerging era of privacy. Similarly, at BritePool, I worked to define how the digital advertising industry can create significantly more value for marketers, with new privacy-focused technologies, by developing the replacement for third-party cookies and mobile identifiers in the programmatic ecosystem. This reinvention also creates value for the other participants in the programmatic ad ecosystem, including web publishers, apps, DSPs, and SSPs.

View the profile
Share
Cackle comments for the website

Buy this talk

Access to the talk “Sequire Spotlight presents: BIGtoken”
Available
In cart
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free

Full access

Get access to all videos “2021 Sequire Blockchain Conference”
Available
In cart
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Ticket

Similar talks

Christopher Miglino
CEO and Founder at SRAX
Available
In cart
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Available
In cart
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Michael Mcfadden
CEO at Alpha Cognition, Inc.
Available
In cart
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Available
In cart
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Klaus Moeller
Director at Globe Entertainment & Media Corp.
Available
In cart
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Available
In cart
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free

Buy this video

Video
Access to the talk “Sequire Spotlight presents: BIGtoken”
Available
In cart
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free
Free

Conference Cast

With ConferenceCast.tv, you get access to our library of the world's best conference talks.

Conference Cast
946 conferences
37592 speakers
14370 hours of content