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From the ring to the board room

11/01/2021
Views 34.53 K
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entertainment, netflix, reality, social media, technology, virtual reality, youtube, amazon (company), audience measurement, hulk hogan, streaming media, vince mcmahon, virtual reality headset, wwe, wrestling, dwayne johnson, web summit, web summit portugal, paddy cosgrave web summit, the web summit, triple h, web summit 2017, web summit 2017 highlights, web summit 2018, web summit centre stage, web summit paddy cosgrave, web summit video 2017, charlotte flair, john cena, kayfabe, miro (wrestler), nxt (wwe brand), roman reigns, smackdown (wwe brand), wwe raw, world championship wrestling, wrestlemania
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Learn about your audience: Mobile gamer insights

07/12/2021
Views 2.14 K
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creativity, game, google for games, google games, google play, interview, marketing strategy, mobile game, mobile games, qualitative research, reason, research, social media, south korea, user research, ux research, action role-playing game, aesthetics, audience measurement, bit, gamer, insight, microtransaction, role-playing video game, self, social norm, target audience, word-of-mouth marketing, type: conference talk (full production), purpose: educate, game development conference, game development event, ggds, ggds 2021, google for games 2021, google game development, googleforgames, pr_pr: google for games, segmentation analysis, mobile gaming in south korea
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CONSUMER PRIVACY IN DIGITAL ADVERTISING

11/12/2020
Views 50
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advertising, artificial intelligence, data protection, digital advertising, digital transformation, internet, machine learning, personal data, privacy, social media, television, twitter, web analytics, audience measurement, chromium (web browser), click-through rate, firefox, http cookie, internet privacy, newspaper, online advertising, pay-per-click, recommender system, safari (web browser), targeted advertising, web browser, nielsen ratings, high-technology, technology professionals, bigdata2020, technology business , big data summit 2021, 3rd-party cookies, mobile advertising id’s, tracking techniques, federated learning of cohorts, privacy sandbox
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Effective Data-driven Product Roadmaps

10/23/2020
Views 87
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analysis, analytics, business value, community, data, data analysis, data science, demand, design, experiment, hypothesis, learning, machine learning, research, science, audience measurement, complexity, dashboard (business), goal, pricing, promise, software bug, statistical significance, streaming media, subscription business model, video on demand, roadmaps
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The Pandemic’s Hottest Concert Series | SXSW 2021

03/16/2021
Views 269
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2018, 2019, acl, anxiety, austin, behavior, brand, business, by, ces, comic con, concept, concert, conference, consumer behaviour, creative, creativity, development, edu, entertainment, entrepreneur, fest, festival, film, future, gaming, human, instagram, interactive, interview, keynote, lineup, live, media, mind, movie, music, news, panel, performance, podcast, red carpet, showcase, south, southby, southwest, speaker, sxsw, talk, tech, technology, ted, television, texas, training, tv, video games, west, “south by southwest”, apple inc., audience measurement, austin, texas, coronavirus disease 2019, love, paradigm, public relations, m.i.a. (rapper), beenie man, ghostface killah, lulu (opera), raekwon
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The Future of Streaming TV

07/17/2020
Views 421
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big data, brand, engineering, hulu, machine learning, netflix, operating system, playstation, siri, smart tv, software , technology, television, xbox, amazon (company), apple inc., apple tv, audience measurement, chromecast, mass media, pay television, roku, strategic management, streaming media, subscription business model
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How to Approach CBD Marketing For Entrepreneurs and Start-Ups: Q&A

12/12/2020
Views 19
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brand, brand awareness, cannabidiol, cannabis, digital marketing, facebook, game balance, google, google search, instagram, internet, linkedin, news, research, search engine optimization, small business, social media, social media marketing, twitter, youtube, audience measurement, blog, hashtag, newspaper, product sample
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CBD Advertising – Alternative Methods for an Unconventional Industry

12/11/2020
Views 26
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advertising, brand, hemp, inbound marketing, internet, linkedin, podcast, publishing, social media, audience measurement, audit, avatar (computing), carbon dioxide, credibility, false advertising, good manufacturing practice, massage, publicist, social stigma, symbol, target market, testimonial, vlog, radio advertisement
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1 242 ₽
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The Digital Playbook for TV Success: How Online Strategies & Tactics Deliver Incredible Returns for TV Advertisers [PRE-RECORDE

08/13/2020
Views 18
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advertising, algorithm, brand, brand awareness, digital media, intelligence, learning, machine learning, reality, reinforcement learning, retail, television, time, audience measurement, cable television, cost per mile, decision-making, direct marketing, futures exchange, inventory, option (finance), perception, pricing
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Unlocking value through innovation - Romil Ramgarhia, COO, BARC India

03/27/2019
Views 110
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advertising, entertainment, innovation, internet, netflix, news, nintendo, outsourcing, problem solving, social media, sport, video, wi-fi, youtube, amazon (company), audience measurement, high-definition television, mtv, market sentiment, newspaper, password, streaming television, target audience, telecommunication, indian premier league
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The power, pitfalls and perils of Ad supported TV

03/27/2019
Views 44
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advertising, analytics, brand, business model, creativity, facebook, innovation, mindset, personalization, question, research, sales, social media, tax, television, attention, audience measurement, business-to-business, direct-to-consumer advertising, inventory, mass media, online advertising, subscription business model, direct-to-consumer
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Understanding the impact of OTT partnerships on our business through customer data analytics

03/28/2019
Views 95
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adoption, behavior, culture, data, database, hypothesis, navigation, netflix, news, reason, video, attention, audience measurement, binge-watching, decision-making, god, lexus, netherlands, over-the-top media service, pasta, return on investment, streaming television, union (american civil war), liberty global, virgin media
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How analysing churn drives loyalty - Patrick Byrden, Senior Director Customer Solutions, TiVo

03/27/2019
Views 157
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api, churn rate, experience, hypothesis, information, insurance, metadata, money, navigation, netflix, personalization, question, research, writer, accuracy and precision, attention, audience measurement, bit, breaking bad, dvd, game of thrones, insight, over-the-top media service, tivo, panorama (british tv programme)
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Panel: The road to more unified TV measurement, planning and buying 1

03/27/2019
Views 38
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advertising, brand, communication, email marketing, facebook, google, innovation, news, privacy, smart tv, television, youtube, advertising campaign, amazon (company), audience measurement, digital display advertising, general data protection regulation, internet privacy, internet video, inventory, matter, television advertisement, video game, video on demand
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Intention Economy and the Future for Real Estate Marketing | Raluca Monet from Google

08/08/2017
Views 9.59 K
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adoption, advertising, brand, business, consumer behavior, customer, digital marketing, entrepreneur, future of marketing, google, google search, how to market, how to market in 2018, intelligence, intention economy, internet, learning, machine learning, marketing strategies, mobile marketing, mobile marketing strategies, netflix, news, pattern recognition, raluca monet, real estate, real estate agent, real estate broker, real estate business, real estate coaching, real estate marketing, real estate school, real estate training, realtor, success summit, television, tom ferry, video marketing, youtube, audience measurement, distraction, homemaking, information retrieval, target audience, titanic (1997 film), video game
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7. Panel Session: The Future of Media

06/06/2019
Views 60
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advertising, brand, buzzfeed, empowerment, facebook, instagram, knowledge, leadership, mentorship, mixed reality, reality, snapchat, team, time, twitter, virtual reality, youtube, audience measurement, marketing buzz, mass media, text messaging, truth, user-generated content, visual perception

Enabling smart in video search with your voice assistant...

03/27/2019
Views 62
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advertising, behavior, collaborative filtering, consumer behaviour, google, netflix, news, smartphone, spotify, television, user interface, youtube, amazon (company), amazon alexa, audience measurement, cord-cutting, recommender system, smart speaker, streaming media, streaming television, video on demand, voice user interface, web search engine, google nest (smart speakers), pay-per-view
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When Content Meets Connectivity- Pat Kiely, Managing Director, Virgin Media Television

03/27/2019
Views 59
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advertising, brand, infrastructure, marketplace, news, startup company, united kingdom, audience measurement, cable television, dublin, republic of ireland, targeted advertising, video on demand, channel 5 (british tv channel), free-to-air, itv (tv network), liberty global, living tv group, uefa, utv (tv channel), virgin media, virgin media one, virgin media television (ireland), virgin media three, virgin tv
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Sustaining the ad supported TV model - Calvin Johnson, Adobe

03/27/2019
Views 80
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advertising, brand, currency, customer, gender, hulu, netflix, news, sales, smart tv, television, usability, youtube, audience measurement, direct-to-consumer advertising, financial transaction, inventory, market (economics), marketing communications, online advertising, set-top box, streaming media, tv everywhere, video on demand
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Media Measurement & ROI | Media Ad Sales Summit 2020

01/23/2020
Views 10
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advertising, conversation, feedback, intelligence, machine learning, matrix, media ad sales summit 2020, news, npr, reason, sales, attention, audience measurement, chief financial officer, dvd, decision-making, laptop, mass media, nbcuniversal, nielsen holdings, paradigm, shame, text messaging, wplg
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Streaming Video/OTT/AVOD | Media Ad Sales Summit

01/24/2020
Views 69
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advertising, brand, education, empathy, facebook, hulu, instagram, internet, matrix, matrix solutions, media ad sales summit, media ad sales summit 2020, mobile app, netflix, nothing, ott, ott streaming, reason, reddit, sales, summit 2020, television, time, value proposition, website, youtube, audience measurement, direct-to-consumer advertising, sega genesis, streaming media, truth
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Gayle Troberman SSTS20 Keynote

01/30/2020
Views 260
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23andme, advertising, brain, brand, chief marketing officer, gayle troberman, iheartmedia, microsoft, mind, mitchell productions, news, npr, podcast, reason, retail, silicon slopes, sound, ssts20, startup company, tech summit, apple inc., audience measurement, headphones, iheartradio, mondelez international, streaming media, sunscreen, whtz, xbox (console)
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10 Graceful Steps to Building a Rich Developer Community | Grace Francisco

09/05/2019
Views 1.1 K
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behavior, business community, cmx media, cmx summit, collaboration, community, community management, divorce, engineering, evangelism, financial technology, google, ibm, java (programming language), javascript, language, microsoft, mongodb, online community, platform, programmer, robot, search engine optimization, smartphone, software , technology, audience measurement, credibility, microsoft visual studio, plug-in (computing), social behavior, street
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Bridging the gap: Millennials and Public Companies - Edge Investments

09/22/2019
Views 158
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cambridge house, cannabidiol, conferences, entrepreneurship, facebook, instagram, internet, investment, investments, linkedin, marketing, mental health, millennials, money, networth, news, public companies, retail, shopping, small cap, snapchat, social media, stocks, tech, wealth, youtube, audience measurement, cannabis (drug), electronic cigarette, internet meme, mass media, newspaper, online shopping, video game, warrant (finance)
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Emily Dodwell - From Tangled Lassos to Boosted Trees: Iterative Research in Practice

05/10/2019
Views 489
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advertising, at&t, big data, gender, question, research, science, statistics, television, time, at&t u-verse, apache hadoop, audience measurement, cable television, directv, lasso (statistics), mathematical optimization, observation, regression analysis, scheduling (computing), set-top box, sparse matrix, targeted advertising, residual sum of squares
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Google’s Tara Walpert Levy and choreographer Kyle Hanagami

09/09/2019
Views 4.34 K
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advertising, art, brain, brand, broadcasting, budget, code commerce, concept, consumer, creativity, data, entertainment, evolution, facebook, feedback, feeling, google, industry, influencer marketing, innovation, instagram, internet, investment, jennifer lopez, kara swisher, mainstream, matchmaking, measurement, media, mind, money, music, netflix, nothing, question, reason, recode, retail, revenue, risk, samsung, shopping, social media, solution, song, space, super bowl, tech, technology, tool, united states, video, vox, water, waze, youtube, accountability, advent, alcohol, ariana grande, atlantic records, attention, audience measurement, bit, blessing, boldness, boyfriend, bribery, calvin klein, camera, celebrity, choreography, cigarette, cocoa bean, competition law, controlled-access highway, critters (franchise), dance, dancing with the stars, direct selling, electronic cigarette, euphemism, eurovision song contest, famebit, flywheel, folk music, fortnite, gap inc., god, habit, hat, hope, hot chocolate, internet celebrity, interstate 44 in missouri, inventory, logan (film), logan paul, map, marketing mix, master class, methamphetamine, music video, nbc, nap, off-color humor, over-the-top media services, perception, pewdiepie, procter & gamble, rat, return on investment, selling out, simile, suicide, super bowl commercials, switch, the times, thought, tik tok (song), tile, understanding, variety (magazine), world of dance, youtuber
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TV and Digital Advertising Measurement / Advertising Effectiveness

02/26/2019
Views 156
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advertising, analytics, bias, brand, digital advertising, digital advertising measurement, education, forrester, gender, generation, ispot.tv, liveramp, marketing evolution, measuring digital advertising effectiveness, omnichannel, point of sale, price, rampup, rampup conference, research, samsung, smart tv, synergy, tv advertising, tv advertising measurement, visa, accuracy and precision, advertising campaign, audience measurement, customer relationship management, microsoft powerpoint, mirror, nielsen holdings, pricing, raw data, target corporation
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CTV & Linear TV: How to Help These Siblings Play Well Together

02/25/2019
Views 45
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advertising, brand, connected tv, ctv, facebook, linear tv, liveramp, mobile app, news, operating system, privacy, rampup, rampup conference, smart tv, television, tv strategy, amazon (company), apple inc., apple tv, audience measurement, cable television, nielsen holdings, over-the-top media service, pay television, real-time computing, record linkage, streaming media, target audience, targeted advertising, technological convergence, opt-out
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Jim Bankoff and Soledad O’Brien | SXSW 2019

03/09/2019
Views 1.29 K
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2018, 2019, acl, austin, business, business model, by, ces, comic con, concert, conference, creative, development, edu, entertainment, entrepreneur, fest, festival, film, gaming, interactive, interview, journalism, kara swisher, keynote, lineup, live, media, movie, music, netflix, news, panel, performance, recode, red carpet, showcase, snapchat, soledad o’brien, south, southby, southwest, speaker, sxsw, talk, tech, technology, ted, television, texas, the verge, training, tv, video games, vox media, west, youtube, “south by southwest”, audience measurement, click-through rate, comcast, credibility, digital display advertising, pay television, pricing, subscription business model, target audience, target market, sb nation, paywall, walt mossberg, ezra klein, melissa bell (journalist), polygon (website), vox (website)
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Keynote: The Second Golden Age of Audio--Podcasting | SXSW 2019

03/12/2019
Views 7.13 K
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2018, 2019, acl, advertising, anchor, audio, austin, brand, business, by, ces, comic con, concert, conference, creative, development, edu, entertainment, entrepreneur, fest, festival, film, gaming, golden age, innovation, interactive, interview, keynote, lineup, live, media, mobile app, monetization, movie, music, netflix, news, panel, performance, podcast, podcasting, red carpet, showcase, south, southby, southwest, speaker, spotify, storytelling, sxsw, talk, tech, technology, ted, television, texas, training, tv, twitter, usability, value proposition, video games, west, “south by southwest”, ad blocking, apple inc., audience measurement, gimlet media, mass media, pixar, rate of return, this american life, reply all (podcast), alex blumberg, crimetown, planet money
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